Tostitos Fiesta Bowl

Tostitos Fiesta Bowl Chairman’s Message

Each year, AMS Pictures teams up with Frito-Lay and The Marketing Arm agency to produce the Tostitos Fiesta Bowl Chairman’s Message. This :30 spot takes place at a family football watching party at a home.  Due to timing, however, we didn’t actually shoot this in a home, instead converting a hotel suite into a comfy family living room. Can you tell the difference?

Tom Greco, President of Frito-Lay North America, shares a heartwarming and sincere message to the national viewership, congratulating both Oklahoma State and Stanford for impressive seasons. He then shares how proud he and the Frito-Lay team are to have their products be a part of American family traditions.  We’re proud of that too.

And what a game it was! Congratulations to Stanford on a great season and to Oklahoma State on an exciting overtime victory, and we hope everyone enjoyed the Tostitos Fiesta Bowl.